Entries by Kathleen Porter

Creativity Can be Practiced: Six Ways to Hone Your Originality & Imagination

Marketing, advertising and communications professionals are constantly focused on creativity—offering new ideas to clients, partners and prospects, anticipating the next viral moment or national sensation, or creating a triumphant brand moment with innovation, disruption, shock or surprise. While creativity can mean a lot of things to the industry, there’s consensus that it’s an important element […]